Is your Website not showing up on Google? Here’s what you can do to fix it!

If you are building a website for individual reasons or for your online business, it is necessary that your website is ranking high when your customers google search them. This is important if you want to have engagement in your website which ultimately affects your revenue, sales, and profit from your online business. It can be more impactful if you are not aware of what is going wrong with your website which is making it rank low and not catch up with the Google algorithm .

When you google search your website and the results flash with other websites ranking higher and yours didn’t, it can be very disheartening. You may be wondering that you have invested so much in your website, worked hard to make it impactful, is it all for nothing? Absolutely not. Your website may seem fine to you but internally and externally there are a lot of factors that influence the ranking of your website in popular search engines.

So, what are the common reasons for which my website isn’t showing up on Google?

The answer to this question comes in variables. As mentioned earlier, that there can be many factors that affect the website, it is also very important to realize what is affecting your website in particular and only make changes in those particular areas. Here are a few listed reasons that are most likely be the bug behind your website ranking clash:

  • If your website is brand new then maybe Google is not indexing your website.
  • Sometimes, Google may not find your website sufficiently relevant to show it for the keywords you want to rank for.
  • You have received a penalty from Google, and it has been deindexed.
  • Any other technical issue on the website will also prevent Google from enhancing your online presence resulting in low rank.
If your Website is New,
Google might not have found it

There is one thing to always keep in mind that it is very important for Google to find your website if it is new and it won’t happen overnight. Google and its algorithm crawl the entire Internet by following the particular links that have been indexed and so if any such website is not linking to your new website, then Google doesn’t know your website exists. Hence, such interlinking of websites is required.

The fastest path to let Google know about your website’s existence is to share a sitemap with it and Google provides sources through Google Search Console. A sitemap is a file of your website where you provide information about your website pages, videos, and other necessary files, and the relationships between them. This needs to be submitted to Google for such interlinking establishment.

Reasons why your website isn’t ranking- How To Fix Poor Rankings

A number of factors can influence your site’s Google rankings. Here are a few more reasons you might be wondering “why isn’t my website showing up on Google” and what you can do to fix it.

1 You don’t have enough high-quality backlinks

We have established that it is important that Google should find your website, however, it is equally necessary that your website ranks. It’s like putting all the effort so that nothing stops your website from reaching the highest ground. When it comes to the Google algorithm, a lot of factors come to existence. Out of which the number of backlinks from unique websites to a page seems to be a strong one.

You don’t have enough high-quality backlinks

There can also be the other headache why your website isn’t up on Google. It may be due to the other web pages ranking above you have way more backlinks. Hence, your website needs to build backlinks from authority news sites and blogs.

Now, you can add backlinks through the following steps:
  • Look for top referral sources from your website. This will help in finding opportunities for backlinks and prepare you for similar content.
  • Another way to add backlinks is to look for outbound links. This way you can link your website to a high-authority website which will bring you traffic. You can also build partnerships with such websites.
  • Google Search Console reports for your website’s backlinks will do wonders.
  • Know what your competitors are doing with their website and keep a tab on their process.
  • Find and fix any broken links in your website to build backlinks.
  • At last, create high-quality content where linking would be worthy enough.
2Less Authority on Your Page

Never fear! The reason why your website isn’t ranking high enough or isn’t showing up on Google is that you might just have less website domain authority for your page. But first, let us answer your question in mind. What is Domain Authority? Domain authority or DA is when a search engine like Google with the potential to score your website rank, predicts how likely a website is to rank on search engine result pages (SERPs). Usually, a Domain Authority score ranges from 1-100, with higher scores corresponding to a greater ability to rank.

3 Duplicate content issues can be sad

What does it mean when we say duplicate website content? Your website has duplicate content if you notice that the same or similar web pages are accessible at different URLs. It may seem volatile as Google often tends not to index duplicate content as it can take up unnecessary space in their index. But, who would like to have two copies of the same book on your bookshelf?

Duplicate content issues can be sad

Even though Google’s ability to identify duplicate pages without non-self-referencing canonicals isn’t perfect, but it is always a wise choice to have content that is fresh and possesses better authority and quality .

If you have issues with duplicate content, fix these issues by redirecting or canonicalizing the duplicates.

4Google penalty for your website is bad news

Even though many say that google penalty is a very mild reason why your website isn’t up on Google, but it can still be a possibility and one shouldn’t ignore it. As per studies, there are two types of Google penalties: Manual and Algorithmic. Manual penalties happen when Google takes any action to remove or deprive your site in their search results. It usually happens when a Google employee manually reviews your website and finds that it doesn’t comply with their webmaster guidelines. Tricky, right?

Google penalty for your website is bad news

The other penalty is Algorithmic. When there are quality issues in your website, Google’s algorithm will suppress your website in their search results. It’s more a case of computer says no than a human says no.

So, if you suspect your website has been filtered or penalized by any means at this point, it is always wise to talk to an expert before taking any potentially catastrophic actions like disavowing links.

5 Your website isn’t optimized for search

If you’re searching “my website doesn’t show up on Google,” you might need to beef up your SEO. Search engines like Google consider hundreds of factors when rankings sites and SEO helps you ensure your website’s optimized to rank at the top of SERPs.

Your website isn’t optimized for search

SEO spans several strategies designed to boost your rankings and help you earn more conversions (and revenue) online. You can have the most beautifully designed site, but without SEO, it won’t rank in SERPs. Not to mention, nobody will be able to find and contact your business.

When optimizing your site for search, here are a few things you’ll want to consider:
  • Clean up your site’s code and technical SEO.
  • Ensure your site loads quickly.
  • Streamline your website design and navigation to provide a positive user experience.
  • Include target keywords in your site copy, headings, and page titles.
  • Create in-depth, quality content that answers searchers’ questions.
Take charge of your rankings with SEO services from Artattackk

Artattackk offers custom SEO services to help your business rank at the top of search results and earn more revenue online.

We’ll audit your SEO strategy to determine why your site isn’t showing up on Google and help you implement solutions that drive results — and prevent you from searching “my website isn’t showing up on Google.”

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