Ecommerce Website Design Gurgaon

How to choose the right e-commerce website developer for your business?

The role of an e-commerce developer cannot be overemphasized. It thus means that their skills should be aligned to your web design needs. PWC’s research shows that 73% of American consumers rate customer experience most important in online shopping. However, just 49% of them feel satisfied by the brands’ experiences.

You can hire a development team with experience in e-commerce design to solve this problem.

Find services that constantly update themselves on e-commerce best practices so as to have a website that can delight your customers and improve conversion rates especially if your platform has got a strong partner program like Art Attackk does.

So, the question is who is the right developer for you?

Finding the right developer for an online shop is like choosing a conductor for an orchestra; some specialize in crafting a harmonious frontend symphony while others are experts in backend customization and technical implementation.

Developers’ strengths must be considered when thinking of starting an e-commerce project. Although there are those who can do both sides expertly, but many concentrate on either back-end or front-end. Make sure you choose the one whose skills match your specific requirements.

Considerations for successful e-commerce:

• PCI compliance and web security
• SEO (search engine optimization)
• Multiple payment options and gateways
• CMS integration
• Mobile responsiveness
• Shopping cart design
• Product sharing

Sync your developer with these aspects to make your e-commerce tune. What does your business need to grow online?

Before contracting a development company, ensure that you have a profound understanding of the vision of your e-commerce storefront and the steps required in bringing it to life.

If you are using an open source framework, for example, you might start looking at design instead of backend. Take into account the specifics of what you need; some people require focus on development execution while others care more about innovation.

When working with a SaaS platform, there may be more work on front end especially if you are exploring new areas such as AI integration. To ensure seamless compatibility, designing custom code for complex functionalities or integrating a powerful collection of applications should be done by professionals.

In simple terms, choose a developer who understands where you want to reach and has knowledge about how the chosen platform operates.

What features should be considered while building an e-commerce website?

It is important that you tailor the features of your e-commerce site to suit your business model and specific needs. You should define a feature list in line with your customer lifecycle and business goals.

For instance, multi-currency support may not be required for a startup but it is crucial for cross-border retailers. Simplify:

1. Firstly, list general must-haves such as preferred payment gateways and marketplace integrations.
2. Next, include any specific requirements for the business; for example, automatic sales tax and shipping rate calculation.
3. Finally, rank frills from 1 to 5, with ‘1’ being revenue-driving essentials and ‘5’ being effective day-to-day add-ons.

A WINNING DESIGN

According to Statista by 2025 mobile commerce will account for at least 10% of all retail sales in the U.S., a significant increase from 2018’s 7%.
With more people shopping on their phones than ever before, incorporating responsive design is necessary. Might be worth optimizing your site or even developing dedicated mobile apps for an ever growing base of mobile users.

The goal here is to ensure that customers can shop seamlessly through either desktops or mobile devices. Check out Art Attackk theme marketplace which offers free and premium fully responsive themes. Crafted professionally on our Stencil theme platform, our e-commerce website design Gurgaon team tailors these themes for diverse product catalogs and industries, ensuring an engaging experience for your customers.

SEO THAT SELLS

Your content can get distributed powerfully through SEO and this will constitute a significant part of your web design. Essential to attracting traffic from individuals searching online is being able to secure a high position in Google search results for relevant keywords. Unlike other forms of marketing, SEO is organic in nature, it brings
potential customers to your site and attracts those who are looking for products, thus increasing the likelihood of conversion. SEO traffic is so cost-effective that it becomes an important and influential aspect of a company’s online presence.

WEBSITE SPEED

As per the findings of Google’s research study, each additional second spent on page load time increases the probability of bounce. Apart from ensuring that users have the best experience possible, quick websites also enjoy favorable ratings on search engines like Google which consider site speed during ranking. Therefore, it is necessary for you to engage into ecommerce website development that emphasize on optimization techniques if your e-commerce store should be more than functional or aesthetically appealing but also quick to load.

A STRONG CMS

A Content Management System (CMS) is a must have on any e-commerce site since it serves as the centralized repository for dynamic content – whether blog posts, images or other design elements.

With a CMS, you are able to edit and add new content in a way that is automatically updated throughout your e-commerce site. This smooth process allows you to regularly refresh your website with appropriate material that will boost your product support.
,h3>PRODUCT MANAGEMENT

Think of an online retailer that you like. They carry consistent inventory of popular products, sell the same item in multiple ways and offer timely promotions and discounts.
Ensure that when building your e-commerce website, it has the necessary features to efficiently manage and track inventories. This is key to always satisfying customer needs by providing them with what they want.

EFFICIENT PAYMENTS AND CHECKOUT

In today’s world where Apple Pay, PayPal and mobile wallets are common place, it is not acceptable for an e-commerce business to have just one payment option. Nine out of ten shoppers make decisions faster because they are given flexible and seamless payment choices resulting in increased spending. For this reason, your e-commerce platform must be able to seamlessly integrate with various payment options.

Fortunately, as an Art Attackk merchant, you have the flexibility to construct a custom checkout for your online shop. Moreover, you can enhance user convenience by implementing one-click checkout options through apps like Bolt.

WEB SECURITY

When creating an online store, you should be handling sensitive customer information which would require careful management of details such as phone numbers and payment. Compliance with PCI standards is critical when accepting payments to avoid possible penalties, termination of payment acceptance, losing customer trust and other financial implications.

While some platforms have minimum security, some may necessitate third-party software or other investments made by the firm itself. Luckily, Art Attackk stores are
Level 1 PCI compliant to guarantee your site’s safety. Put your energy into business growth without worrying about security matters.

FINEST INTEGRATIONS

Choose an e-commerce platform that allows for customization using plugins and integrations for meeting specific needs of its users. Optimize back-office efficiency through seamless integration with ERP, OMS, PIM, or CRM systems.

Search for platforms integrated with customer data platforms for personalized experiences and check their data capabilities for effective digital marketing. Include easy integration with email marketing, on-site chatbot, SMS marketing as well as marketplaces like Amazon or social media channels (Facebook). Adapt your e-commerce software to fit your unique business needs.

EFFICIENT MARKETING STRATEGY

If you want e-commerce to be successful, have a marketing strategy for online stores at the beginning of their development. This is beneficial in determining how your site should be organized as well as what it should have.

For instance, if you are keen on using social media to market your products, it is necessary to add social sharing options. For mobile commerce, you can enable push notifications or even make a separate mobile app. Plan your website so that it will fit into your marketing objectives and smoothly go along with these purposes.

What are the 6 steps of developing a successful e-commerce website?

When there are numerous platforms in existence that can make your dream store a reality with little to no coding and technical knowledge on your part, why start from zero?

However, choosing your platform is the first step. Before going into the development details, here is an interesting stuff to consider.

1. MAP OUT YOUR BUSINESS GOALS

The decision to launch is a big one, but before diving in, start with the “why.” Why do you want to sell online? To attract business? That’s clear, but how exactly do you plan to achieve that?

Consider if you’ll use your e-commerce business for direct-to-consumer sales, complementing brick-and-mortars or transitioning from physical stores to online spaces.

Also, take into consideration other things like E-commerce metrics aside from the business goals. What growth do you envision post-launch? What are your weekly online sales targets?

Think about reach: local, international or both?

Plan for customer lifetime value growth and determine the number of products you aim to have by 2023. This clarity will shape your operational strategy.

2. Opt for a Customer Experience

What features would make your online store an excellent place for shopping?

Effortless Filtering: Customers should be able to filter search results by size, color, or price with a simple click of the mouse.

Product Comparison: Users should be able to compare products against each other before making their choices.

Streamlined Checkout: The process of checking out must be designed in such a way that it is possible to reach the final step within one page of navigating through different pages.

Promotions and Discounts: Sales promotions should feature inclusions like discounts on items.
Know what your customers like. If they want a “quick and dirty” experience (for essentials), tailor your site to this end. Make the site an exploration-friendly place where people can browse and find new things if they love discovery. There is no perfect customer journey to build into your website; you have to create it.

3. Select the appropriate platform

Starting from scratch is no longer necessary for opening an online store today. There are numerous e-commerce solutions such as Art Attackk, Magento, WooCommerce, Shopify among others that offer different features depending on your requirements.

To make your online business the best it can be, identify the specific features you require. The most popular e-commerce website builders such as Art Attackk have integrations that seamlessly combine content and commerce to cater for many merchant needs. Pick the right platform that suits your business objectives.

4. Add products

Simplify the process of adding and editing listings; sync inventory across all sales channels to ensure seamless product management. This reduces back-office complexities and prevents overselling. Focus on three elements when you add products:

High-Quality Images: Clear visuals will boost confidence of customers ensuring they get exactly what they expect.

Detailed Descriptions: For researched products, provide relevant information like product specs and details which help potential buyers understand everything about them.

5. SET PAYMENT AND SHIPPING SETTINGS

A skilled developer’s role is crucial in integrating seamless shopping cart and checkout experiences. These developers will include payment gateways into your system to ensure smooth operations.

You don’t need to integrate all the payment methods at once, however, make sure that the selected payment gateways address your company needs such as “buy now pay later” and it should be noted that these are just a few examples. For instance, when selling across borders you may choose specific gateways that enable payments to go through on certain markets without currency exchange.

6. WEBSITE LAUNCH

Some important aspects require careful scrutiny before moving a site from staging environment to production.

Design and Navigation: Ensure that users’ experience is good.

Technical Stack: Verify if your technical infrastructure is consistent and efficient.

Homepage and Landing Pages: Optimize for clarity and engagement.

Checkout Process: This will test the functionality of the payment processing, integration, and user flow.

Product Categories and Descriptions: Make sure that they are accurate enough. Website Performance: Determine how fast it is, responsive it has been made as well as its general functionality.

Inventory Settings: Ensure correct setup and data integrity.

Coupon Functionality: Validate coupons by testing their application.

User Experience (UX): Assess overall customer satisfaction levels while determining areas requiring improvements.

SEO Elements: Review metadata and ensure alignment with best practices.

Ensure to regularly monitor and refine these aspects to enhance the ongoing performance and success of your online platform.

The Final Word

Embarking on your e-commerce journey offers a spectrum of options, from intricate platforms to user-friendly turn-key solutions. The complexity of your chosen path may lead you to seek additional web development support at various stages of your business evolution.

Now armed with insights into the pivotal role of web developers, the crucial functionality to assess in tech specifications, and the necessary steps before launch, you’re well-equipped to kickstart your e-commerce venture.

For those seeking assistance, rest assured that Art Attackk, the top e-commerce website design company Gurgaon, boasts a dynamic network of service and solution professionals, poised to address any queries and propel your business to new heights. Let the e-commerce adventure begin!